Amazon Product Description API
Amazon product pages may include rich Product Descriptions provided by the brand or seller. These can include formatted sections with title, text, image, carousel_images, interactive, features, compare_with_similar, and highlights.
When SerpApi encounters Product Description data, it is added to the JSON output as the product_description array.
The API endpoint is https://serpapi.com/search?engine=amazon_product
Head to the playground for a live and interactive demo.
API Examples
Product Description overview
{
...
"product_description": [
{
"position": 1,
"title": "Mayorga Coffee, Organic Cubano Roast. Dark Roast Specialty Grade Whole Bean Coffee.",
"image": "https://m.media-amazon.com/images/S/aplus-media-library-service-media/2d9f22f2-3be7-4ec5-a72f-c105b23e1cc1.__CR0,0,1464,600_PT0_SX1464_V1___.jpg"
},
{
"position": 2,
"title": "Mayorga Coffee, Organic Cubano Roast. Dark Roast Specialty Grade Whole Bean Coffee.",
"image": "https://m.media-amazon.com/images/S/aplus-media-library-service-media/26e73669-45dd-44fc-ac03-dd542c53d85e.__CR0,0,1464,600_PT0_SX1464_V1___.jpg"
},
{
"position": 3,
"title": "Mayorga Coffee, Organic Cubano Roast. Dark Roast Specialty Grade Whole Bean Coffee.",
"image": "https://m.media-amazon.com/images/S/aplus-media-library-service-media/a421d4a5-d7ce-4f03-9360-6495bf7b540c.__CR0,0,1464,600_PT0_SX1464_V1___.jpg"
},
{
"position": 4,
"carousel_images": [
{
"position": 1,
"title": "Mayorga Coffee, Organic Winter Blend. Dark Roast Specialty Grade Whole Bean Coffee.",
"image": "https://m.media-amazon.com/images/S/aplus-media-library-service-media/0ce71017-80ca-4098-a1f1-6688a2b36a2e.__CR0,0,1464,600_PT0_SX1464_V1___.jpg"
},
{
"position": 2,
"title": "Mayorga Coffee, Organic Cubano Roast. Dark Roast Specialty Grade Whole Bean Coffee.",
"image": "https://m.media-amazon.com/images/S/aplus-media-library-service-media/e0fad1c5-cc22-45f8-9552-7d7d4e21332d.__CR0,0,1464,600_PT0_SX1464_V1___.jpg"
}
]
},
{
"position": 5,
"carousel_images": [
{
"position": 1,
"title": "Mayorga Coffee, Organic Cubano Roast. Dark Roast Specialty Grade Whole Bean Coffee.",
"image": "https://m.media-amazon.com/images/S/aplus-media-library-service-media/e61dc109-09cd-4363-a081-a6a76c3dc414.__CR0,0,1464,600_PT0_SX1464_V1___.jpg"
},
{
"position": 2,
"title": "Mayorga Coffee, Farmer Direct Quality. Small owned family farms.",
"image": "https://m.media-amazon.com/images/S/aplus-media-library-service-media/d8edba10-bc5e-4a87-af49-db236d141a6f.__CR0,0,1464,600_PT0_SX1464_V1___.jpg"
},
{
"position": 3,
"title": "Mayorga Coffee, Expertly crafted organic coffee. Roasted daily by our director of coffee.",
"image": "https://m.media-amazon.com/images/S/aplus-media-library-service-media/47129487-abda-4ebb-aa00-916e095cca13.__CR0,0,1464,600_PT0_SX1464_V1___.jpg"
},
...
]
},
{
"position": 6,
"interactive": {
"image": "https://m.media-amazon.com/images/S/aplus-media-library-service-media/6a48db2a-e64e-49ae-9d77-377270da1b44.__CR0,0,1464,600_PT0_SX1464_V1___.jpg",
"texts": [
{
"position": 1,
"title": "EMPOWERING FARMERS",
"text": "We go beyond Fair Trade, working closely with small farmers and supporting their communities for the long term."
},
{
"position": 2,
"title": "CERTIFIED ORGANIC",
"text": "We only source certified organic, non-GMO coffee"
},
{
"position": 3,
"title": "REGENERATIVE FARMING",
"text": "Farms operate under standards for optimal soil health and ecosystem resilience"
},
...
]
}
},
{
"position": 7,
"compare_with_similar": [
{
"position": 1,
"asin": "B00BBFWUF6",
"title": "Cubano Roast",
"thumbnail": "https://m.media-amazon.com/images/S/aplus-media-library-service-media/452894d2-0d8f-411c-9406-476a186d9613.__CR0,0,400,450_PT0_SX200_V1___.jpg",
"link": "https://www.amazon.com/dp/B00BBFWUF6?ref=emc_p_m_5_i_atc",
"serpapi_link": "https://serpapi.com/search.json?amazon_domain=amazon.com&asin=B00BBFWUF6&device=desktop&engine=amazon_product&shipping_location=US",
"price": "$17.95",
"extracted_price": 17.95,
"roast_level": "Dark Roast",
"origin": "Perú, Honduras, and Nicaragua",
"bean_form": "100% Arabica Coffee Beans",
"cupping_notes": "Bold. Smooth. Sweet.",
"available_sizes": "12 oz, 2 lb, 5 lb",
"most_brew_methods_compatible": "✔"
},
{
"position": 2,
"asin": "B0763TVMM4",
"title": "Muy Macho",
"thumbnail": "https://m.media-amazon.com/images/S/aplus-media-library-service-media/b2d83db8-8c14-4dbc-95e2-a9206f93bc7c.__CR0,0,400,450_PT0_SX200_V1___.jpg",
"link": "https://www.amazon.com/dp/B0763TVMM4?ref=emc_p_m_5_i_atc",
"serpapi_link": "https://serpapi.com/search.json?amazon_domain=amazon.com&asin=B0763TVMM4&device=desktop&engine=amazon_product&shipping_location=US",
"price": "$31.99",
"extracted_price": 31.99,
"roast_level": "Extra Dark Roast",
"origin": "Perú and Honduras",
"bean_form": "100% Arabica Coffee Beans",
"cupping_notes": "Smooth. Dark. Chocolate. Bold.",
"available_sizes": "12 oz, 2 lb, 5 lb",
"most_brew_methods_compatible": "✔"
},
{
"position": 3,
"asin": "B08HL3FYJP",
"title": "Mayan Blend",
"thumbnail": "https://m.media-amazon.com/images/S/aplus-media-library-service-media/5dbe14f2-fa08-4e86-ae32-5683e808e857.__CR0,0,400,450_PT0_SX200_V1___.jpg",
"link": "https://www.amazon.com/dp/B08HL3FYJP?ref=emc_p_m_5_i_atc",
"serpapi_link": "https://serpapi.com/search.json?amazon_domain=amazon.com&asin=B08HL3FYJP&device=desktop&engine=amazon_product&shipping_location=US",
"price": "$31.49",
"extracted_price": 31.49,
"roast_level": "Medium Roast",
"origin": "Honduras, Guatemala and Mexico",
"bean_form": "100% Arabica Coffee Beans",
"cupping_notes": "Smooth. Sweet. Chocolate.",
"available_sizes": "12 oz, 2 lb, 5 lb",
"most_brew_methods_compatible": "✔"
},
...
]
}
],
...
}
JSON structure overview
{
"product_description": [
{
"position": "Integer - Position in description sections",
"title": "String - Section title",
"text": "String - Section text content",
"image": "String - Section image URL",
"carousel_images": [
{
"position": "Integer - Image position",
"title": "String - Image title",
"image": "String - Image URL"
}
],
"interactive": {
"image": "String - Interactive image URL",
"texts": {
"position": "Integer - Text position",
"title": "String - Text title",
"text": "String - Text content"
}
},
"features": [
{
"position": "Integer - Feature position",
"title": "String - Feature title",
"text": "String - Feature description",
"image": "String - Feature image URL"
}
],
"compare_with_similar": [
{
"position": "Integer - Position in comparison list",
"asin": "String - Amazon Standard Identification Number",
"title": "String - Product title",
"thumbnail": "String - Product thumbnail URL",
"reviews": "Integer - Number of reviews",
"rating": "Float - Product rating",
"price": "String - Product price",
"extracted_price": "Float - Extracted numeric price",
"link": "String - Product link",
"serpapi_link": "String - URL to SerpApi search",
"...": "String - Other product specifications"
}
],
"highlights": [
"String - Product highlight descriptions"
]
}
]
}